|
|
|
I just wanted to thank you for coming up with the biscotti tree idea. My customers have called me and said how much they enjoyed received my gifts. Some have said that it was so nice because they where having a bad day but when they received the biscotti tree they stopped and made some coffee and sat down and relaxed and enjoy. We made their day better and it is all because of 1-800-Bakery. Thank you!
--Peter Wild
Owner
Tree Preservations, Inc.
See more customer reviews.
|
|
|
|
Customer Appreciation Like You've Never Seen It Before
A gift of food offers a powerful method to get your message across. Combined with a promotional magnet, a coffee
mug or keychain, a food gift is something that your customers will remember, helping you to meet your retention goals. We can develop custom cookies in any shape or color scheme, including
logo cookies, or add your logo to a wide variety of gourmet cookies. Whatever you decide, we're sure a tasty treat will make a great impression on your customer base, and help keep your client base
loyal and satisfied!
Preserving Your Client Base: Boston Tree Preservation's Customer Retention
Retaining clients was a key goal at Boston Tree Preservation, a business specializing in the organic care and
pruning of trees. Many customers would call only when they had a problem with a tree, so they needed a memorable way to
thank these customers for their business, so that years later, when the next tree problem arose, Boston Tree Preservation would get a call.
The company wanted something related to trees to reinforce their message. After consultation with us, they decided on a tree-shaped biscotti wrapped in
cellophane and gold foil that would be sent along with their thank-you note.
Making the tree biscotti required a new approach to the baking process for us. Cutting the shapes with a cookie cutter was simple enough, but because the biscotti were thicker than
usual, they had to be partially baked in sheet pans, then cut into trees before the second baking to achieve the right amount of crunchiness.
We reduced the production cost by arranging to distribute the trees only when fifty orders had been received. Using e-mail notification, Boston Tree Preservation sends in
requests, and once fifty have arrived, a new batch of biscotti is baked, bagged and shipped.
We managed shipping costs by designing the packaged trees to fit in Priority Mail Small Boxes, which ship at a flat rate, allowing Boston Tree Preservation to budget shipping
costs ahead of time.
The unique thank-you gift is generating results. Following each shipment, Boston Tree Preservation receives calls from happy customers thanking them for the delicious
biscotti.
A customer base that lasts the lifetime of a tree? That's true customer retention.
Talk to us today about how we can help your business achieve that kind of customer loyalty.
|
